Tips For Re-Branding Your Office
Are you looking for ideas on office re-branding? if you are read some tips below to get you started on your re-branding project. For ideas on what products can help you re-brand your office have a look at the links at the bottom of this article.
Planning your Office Re-Branding
If you either have your own premises or are thinking of re-branding an existing office, planning is an essential part of the office re-branding process. Firstly gain some input from key employees in the company. Find out what’s important to them, what spaces they need and what they don’t need.
This will help you design a space that employees will work to their maximum potential. It will help to create a good atmosphere in the office too.
With various input from the whole team, you will gain a clear insight into your company, the brand and the people in the company.
Let Your location Inspire Your Office Rebranding.
The location of your office can inspire your rebranding. If you are situated in a wooded area with lots of trees and open spaces, this can inspire the decor.
You can also use the history of your location to inspire your rebranding. One of our clients was based in Bristol. They
commissioned us to both design and produce a large printed canvass incorporating the architecture, traditions and scenery of Bristol. This large canvas was proudly displayed in their reception area.
With any location, you can display local landmarks and incorporate the history of the Town or City where you are based.
Client & Employee Areas – Office Re-Branding
Try taking a different approach to both client and employee areas when you are rebranding your offices. For client areas have more of an emphasis on your brand, services and products.
Your staff areas have more of a relaxed approach and an emphasis on Company Culture and motivational quotes.
And your employees need to have a comfortable working space that inspires and motivates them. However, your clients also need to motivate but also be excited and encouraged to purchase your products or services.
Focus on Your Brand – Office Re-Branding
Your office rebranding should focus on your brand, your story.
Whatever industry you are in your office decor should represent this. Your company story can be celebrated through exciting design within your offices.
Focusing on your brand can give you many ideas to work with, whether this is using branded wallpapers and vinyl graphics to furniture styles and colours.
Be aware of How your Office Works
Its good for your Company offices to look good, however, it also needs to be able to function well. When you are re-branding your office think about what employees need. If you need private meeting areas take this into consideration, if you need collaborative places again, this should be taken into account.
Where you need Teams working with each other open-plan offices with ‘hot desks’ are a good idea. But you have to be aware of how the office functions so that your Team can work to their best capabilities.
Don’t Get Too Flash!
Don’t try and go over the top with flashy decor and expensive tables if that’s, not the image you want to portray. Charities and PLC’s can look like they are wasting Shareholders money with expensive decor. It can also look like your showing off to clients and overcharging on services. Office re-branding is something that needs to be budgeted correctly. There is a fine line between being exciting, modern and inspiring and being wasteful and flash.
Office re-branding Products
For ideas on your office re-branding project have a look at some of the products that we supply.
Logo Wall Stickers
We have logo wall stickers that come in any shape or size. They can be cut out so they fit onto walls and windows. They don’t have to be just a logo either, you can have any graphic that you need printed and cut out.
Die Cut Wall Vinyl
We can print any shape or image and this can be applied to any wall or flat surface. Our Die cut wall vinyl is a popular product foe re-branding your office. This can transform a dull wall into something more exciting and motivational.
Bespoke Door Graphics
Printed door vinyl is applied to doors and can transform any door in your office. It can be a continuation of wall graphics or can stand alone. The door wraps totally transform doors in your office.
Custom Printed Wallpaper
Printed with any image or graphic, printed wallpaper is the perfect solution for any office re-branding project. The wall paper is a high grade industrial wallpaper and images are really sharp and colours are vibrant.
Printed canvases are also a popular product for office re-branding. Ay image can be printed onto our canvas material. Each canvas is hand framed onto a wooden frame. They are easy to hang, look stylish and can be changed easily.
Frosted Window Vinyl
Frosted window vinyl is perfect for Office windows, and glass doors. The vinyl doesn’t totally block out the light, however its translucent so is a popular choice when we are re-branding offices.
Branded Floor Mats
Branded floor mats add an extra touch to your branded office. Printed in full colour the mats add something extra to your office, and compliment any branding on walls and windows.
Cut to any shape floor stickers can add some fun to your office, or be used as directional signage.
Printed Foamex Boards
Printed Foamex Boards are available in A3-A0 sizes as standard, however they can be cut to any specific size. The printed boards are lightweight yet sturdy. They are ideal for making into hanging signs and for attaching onto walls as an alternative to standard poster printing.
If you find this article helps you then why not read our Hanging Printed wallpaper guide, How to brief a designer and Innovative poster ideas blog.
I’ve never heard of More Than Just Print – how long have you been around?
More than just print launched in 2020 as an online print shop, but we’re part of The Printroom Group. And we don’t just produce printed boards. are a family run business since 1977, we have four print sites across the Thames Valley and employ over 30 staff in Bracknell, Reading and Camberley. Our clients include some of the largest companies in the world. These include Dell, Oracle Corporation and HP. Find out more about The Printroom Group.
More than just print is part of The Printroom Group – the Thames Valley’s leading family-run print business for over 40 years